How can you promote and sell your products if you don't know the history, storytelling, and branding behind them? Directed towards the Customer Marketing team at Diageo - Colombia, this project consisted of designing product cards highlighting the main features and facts about Diageo's brands. Every week, a brand was selected, and its card was shared over a WhatsApp group. By the end of the week, team members would have to take a short test about the brand to gain points (one correct answer equaled one point). By the end of the month, the person with the most points would be the winner of a whisky or spirit bottle from Diageo's portfolio.